rockliffe
lvl.3
Flight distance : 442743 ft
United Kingdom
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There is more to a product's value than just what it's made of. Why does a Falcon 8 cost £35,000? R&D has to be paid for, amongst many other hidden costs. However, the biggest 'value' of a product is it's perceived value. DJI, like Apple, whether you like it or not (I don't) are very good at hyping products and implementing the 'want value' into their products, rather than a 'need value.'Two very different approaches to marketing products. Look at bottled water, how absolutely rediculous a society we have become, when we pay more for a bottle of water than we do for a bottle of milk! Why do CDs cost £8, they were £15 at one point some years ago, their actual 'cost' is probably nearer to £.0.35p per unit. Cost is one thing, but perceived value is another.
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