Burt37
lvl.4
Flight distance : 4009 ft
Australia
Offline
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I really don't see why DJI is playing this card so badly...
I mean, if they didn't promise SDK or mention the future release for the Mavic 3, no one would/could have complained about...
So it seems that someone at DJI stuffed it up and released the info. Then the company had a change of strategy. I got no problem with that. They can do as they wish...
However, most companies in this situation would go into "damage control"... Release the SDK for the Mavic 3, fire the guy that released the info and move on as quick as possible...
Every extra day that this saga it is dragged on, it simply allows more and more people to join the discontent towards DJI lack of commitment and consideration for their customers...
Customer Dissatisfaction is real:
"Customer dissatisfaction is what arises as a result of some kind of shortcoming from your business in product quality, business conduct, pricing, or something else and it tends to be expressed via feedback resources like surveys and reviews.
Customer dissatisfaction can drag down any facet of your business. If it's left to run rampant, it has implications on your sales, marketing, and most obviously customer service efforts. In this day and age, you can't expect a dissatisfied customer to stew in silence over their issues with your business.
The modern consumer is vocal, and with platforms like social media and review sites at their disposal, they can reach a lot of people. If you have a base of disgruntled customers operating as anti-evangelists, you're going to run into trouble.
Consumers often trust each other more than they trust the companies they're buying from. So it's easy for a massive swath of angry customers, all venting their frustrations about you, to undermine your sales and marketing efforts.
On top of that, dissatisfied customers can inundate your customer service department with less-than-pleasant, exhausting support inquiries. It's crucial that you stay on top of any potential customer dissatisfaction, but to do that, it's important to understand where that frustration might be coming from."
The above is from one of the hundred sites available online to help companies understand where they are going wrong...
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