I was really disappointed that there was no sale on the smart controller this week - practically everything else was discounted! It's just frustrating that it's the one DJI product that never seems to go on sale, and is excluded from DJI select because a nearly year old product somehow counts as a new release. It also doesn't help that the controller was overpriced to begin with, and then increased to a ludicrous $750. At this point I'd even be happy with just 10% off.

It's basic economics 101, law of supply and demand.

Hello and good day Illuminations. Thank you for you interest with the DJI Smart Controller and for sharing your insights with regards to this matter. As of the moment we do not have any information if the DJI Smart Controller will be on sale in the future. Rest assured that if the said controller will be on sale or have a discount it will definitely be posted on our DJI official website for all of our valued DJI co pilots to be notified. Again thank you for choosing DJI and for your valued support.

i paid net $590 for my smart controller.  i wasn't easy tho.